Driven Agency - About us

Driven is an independent creative, branding, design and digital agency. We work on projects large or small with an understanding that one size never fits all. That’s why it’s important for us to partner closely with our clients - so we can properly understand them and their audience. This approach unlocks opportunities to explore and craft thoughtful, design led solutions that effectively connect brands to their customers.

How we work



Approachability and a readiness to understand the client’s needs, large or small, are crucial to creating effective work that resonates. We listen, absorb and digest - asking the right questions to uncover the bigger picture and reveal the root of the problem.



We apply a playful and open-minded approach to addressing business problems. We explore the possibilities by combining and pulling apart ideas - all in the search of new territories to test, develop and craft.



Our design team are passionate about their craft and strive to solve our clients business issues in new and meaningful ways. We’re not precious when it comes to feedback and will always value our client's input. The first answer isn’t always the right answer, but it is one step closer to a solution that works.



Embracing and questioning new ideas as a partnership results in more effective work and builds longer-lasting, more fruitful relationships. That’s why we highly value collaboration between our team and our clients. We measure our success by how well we have solved our client's business problem - together.


Jordan Neenan Jordan Neenan
Jordan Neenan

Jordan is an experienced front-end developer who has always been fascinated by all aspects of technology and digital design. He has a good grounding in a broad range of web technologies, usability principles and design methodologies. His skills range from HTML5, JQuery, WordPress, CSS, PHP, responsive design and Bootstrap to responsive eDMs, server management and game development. Jordan has a decade’s worth of commercial experience and has worked with companies such as Pepsi, Tropicana, Aptamil, Jack Daniels and the NHS.

Head of Digital
Renee Maunder Renee Maunder
Renee Maunder

As Driven’s Client Service Director, Renee understands what is required to deliver exceptional work. With a background in print, advertising and design, Renee has over 20 years' experience spanning a range of industries, from the arts to high level Government projects. Renee’s strength lies in her diversity. Having held a variety of key roles including Pre-press Manager, Designer, Studio Manager and Account Director, Renee’s real passion is establishing and maintaining client relationships, with her unique skill set enabling her to work seamlessly and effectively for all our clients.

Client Service Director
Adam Harriden Adam Harriden
Adam Harriden

Adam is a Senior Creative with over 16 years experience within the industry. He has created award-winning work for some of the most globally recognised brands in Australia and New York including Dell, MTV, Samsung, Sony, Glenfiddich, VW, Billabong, Schweppes, Citi Bank and many more. Adam’s work has been recognised at all the major international and local award shows, including Cannes, Effies, Spikes, ADMA and Adshell. He was also privileged to sit on the North American Effies Judging panel in 2011. An ideas guy at heart. Adam believes staying free and never settling for comfortable has played a key role in his career to date.

Creative Director
John Argyle John Argyle
John Argyle

John is an award winning graphic designer with almost ten years' experience working for design studios both in Australia and the UK. With a strong belief that design should do more than just look great, John is passionate about producing well thought-out, conceptually sound and effective outcomes. John has amassed a wealth of experience working across branding, print, packaging, advertising and web. During his career he has produced effective work for clients such as Royal Bank of Scotland, BBC and Savills.

Lead Designer
Ben Maunder Ben Maunder
Ben Maunder

Raised in western Queensland, Ben has retained a strong set of country values whilst building his career in the city. Early on, Ben learnt that to succeed, you need determination, a strong sense of community and an appetite for hard work. In the country, he also came to understand the ingenuity used to fix situations where you may not have the necessary tools or time. It’s these life lessons that Ben has used to succeed. Over the past nine years, Ben has transformed Driven from a one-man-band freelance designer into a very well respected team of talented brand strategists and designers.

Managing Director
Zal Meher-Homji Zal Meher-Homji
Zal Meher-Homji

Zal is a highly experienced professional, within the web and digital marketing industry. He has developed and nurtured a wide range of skills which enable him to manage teams and projects with strong results. As Account Director he leads our team of developers, marketers and user experience and digital designers. Zal is a specialist in increasing workplace efficiencies and maintaining positive relationships with clients and stakeholders alike. Zal has worked on Woolworths Limited (now Woolworths Group) digital projects, along with a few of their sub-brands such as Retail Supplier Roundtable and WOW Careers.

Account Director
Danielle Franchina Danielle Franchina
Danielle Franchina

As a project manager with 7 years’ experience within a brand strategy environment, Danielle is passionate about brands and bringing them to life. Having gained experience working on both national and global brands, Danielle has worked with a variety of clients across a multitude of industries including: industrial, hospitality, and education. She thrives on exceeding client expectations while personally connecting with each brand.

Senior Project Manager
Katie Macaione Katie Macaione
Katie Macaione

Katie joined the Driven team while completing her mass communication degree at university, juggling this work/ study balance proved an invaluable skill to enhancing her organisation abilities. Having recently graduated she is now a passionate Project Manager at Driven with a fresh approach to client services and the relationships that stem from this. She will be in contact with you at every step of your project, ensuring timelines are met, budgets are kept, and your brand shines throughout. Katie has an eye for editing and a flair for admin, she thrives on producing a high standard of account management for all her clients.

Project Manager
Shane Agard Shane Agard
Shane Agard

Born and raised in Toowoomba Shane made his way to the big lights of Brisbane to start his career in design. He has been with Driven for 9 years where he has gained invaluable experience and developed his design skills on exciting and unique briefs. Shane has an innate ability to interpret the most complicated design briefs with his passion and talent for design showing through in his work. Shane is a dedicated and diligent graphic designer, who looks forward to further developing his design skills while providing high quality and consistent work.

Senior Designer



  • Research and analysis
  • Brand positioning
  • Brand architecture
  • Brand story
  • Digital strategy
  • Brand launch


  • Naming and trademarking
  • Logo design
  • Brand design
  • Voice and message
  • Brand guidelines
  • Photography


  • Web
  • Campaign
  • Video
  • Print
  • Environmental
  • Content



BADC Finalist
The Rally Kit UX Design
BADC Finalist
16 Antlers Logo
BADC Bronze
Mine Brand Identity
BADC Bronze
Lawcadia Brand Identity
ABC Gruen 'The Pitch' Winner
Our Motherland
BADC Bronze
Pioneer Seeds 'Precious' TVC
BADC Finalist
Farrier Logo
BADC Finalist
The Vision Splendid Outback Film Festival Typography Craft
Brand Design Magazine
The Rabbit Hole

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